Designing
things that
hold & last.

A studio of one.

I design within complexity — large editorial structures, cross-functional teams, and decisions that carry years of history behind them.

I know what it means to align ten stakeholders before a single pixel moves. Eight years across product, editorial, and brand — inside organisations where design systems outlive the people who built them, and currently at an agency where I lead projects, manage client relationships, and navigate the full arc from brief to delivery. I work closely with developers, understand how they think, and stay involved through implementation. Iteration isn't a phase for me. It's the work.

I use AI as a tool, not a shortcut. And I'm always learning — quietly, thoroughly, on purpose.